Advice to businesses

Show your unique event or offer for 2023 with the GREAT and Coronation Emblem 

From celebrating the crowning of a new monarch to a whole host of uniquely British experiences, special exhibitions, and time-limited collaborations, this is a year not to be missed in Britain. See things differently in 2023 with the new GREAT and Coronation Emblem and Toolkit.

Businesses can join up online to receive:

  • Access the branding toolkit to join the celebrations and showcase your unique business offering to both domestic and international visitors

  • Share your experience or product with us for potential exposure across Visit Britain PR, media, marketing, and social channels

Why should you use the GREAT x Coronation Emblem?

UK businesses like yours are an essential part of the British visitor economy, and the Coronation offers a unique opportunity to showcase your offerings to both domestic and international visitors. By using the GREAT x Coronation Emblem and invitation to See Things Differently in 2023 on your marketing and communications materials, your business can get involved in this historic occasion while also tapping into the excitement and energy surrounding Britain in 2023.

Who can use the GREAT x Coronation Emblem?

UK businesses offering an exclusive and/or time-limited product or experience that is only available in 2023.

Examples could include a specialty ice-cream flavour at a retailer, a ‘Coronation cocktail’ or limited edition menu at a restaurant, a bespoke accommodation package at a hotel, or a one-off exhibition or tour within Britain.

For how long can the GREAT x Coronation Emblem be used?

The GREAT x Coronation Emblem can be used throughout the year but must be removed from your business and associated marketing materials by 31 December 2023.

Our objective is to drive sustained interest and consideration to Britain using the Coronation as a hook to showcase a host of ’only in 2023’ events and experiences, building a legacy for Britain, therefore we will continue promoting linked experiences throughout the year.

Read more and apply for the toolkit


Promoting your products on social media

When you announce your product or experience on social media do not forget to use the following hashtag and call to action so others can help you get the word out.

Hashtag: #lovegreatbritain


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